Earlier this month, The Athlete’s Foot partnered with Puma and Kicks & Fros to celebrate Women’s History Month. The celebration was held at The Athlete’s Foot at Southpark Mall in Charlotte, NC and was hosted by none other than Kicks & Fros CKO, Melissa Chanel.
DJ Fannie Mae set the vibe by providing us with tunes that honestly made us forget we weren’t at the club. As we vibed out, we snapped pics at the photo booth and at the selfie shoe cam. All while sipping on delicious mocktails by Get Mixed with Jayme and snacking on cookies provided by Reid + Co. Cookies.
The first 50 guests to arrive received a swag bag full of goodies. Guests received a Puma towel, a t-shirt, a water bottle, face masks, and Cantu Beauty hair products in their bags. The bag and the t-shirt were designed by none other than Charlotte’s own Artist, Passion Burnell aka _artdealher.
The gift giving didn’t stop there though, one lucky guest took home the title of “Hottest Kicks” and the prize was a Puma bag filled with more goodies. Two more guests were also able to go sneaker shopping with Melissa Chanel live and in person!
As the mixer winded down, guests moved directly outside of the store for the panel discussion. Melissa sat down with Sneaker Customizer, Destiny Wilson, Content Creator/Storyteller, Kiara Arnold, and Entrepreneur/Designer/Community Leader, Davita Galloway for a very powerful discussion on female empowerment and entrepreneurship within the sneaker community.
It was truly a dope event and it was so amazing to see women in and around Charlotte come out in support of other women. Women literally make the world go round and we really can do it all. As Kiara said when asked about the future of women in the sneaker space, “Our future is limitless.”